INTRODUCING POP-STAR-IN-WAITING CELINA SHARMA WITH NEW SINGLE ‘BAD FOR YOU’ FT. RICH THE KID

DEBUT ‘CECE’ EP OUT OCT 8

DOWNLOAD ‘BAD FOR YOU’ (Radio Edit) WAV HERE

STREAM ‘BAD FOR YOU’ HERE

Introducing emerging Australian-born, UK-based pop singer Celina Sharma, who today shares her new single 'Bad For You’ featuring Rich The Kid, the second track lifted from her forthcoming debut EP CECE out on October 8. LISTEN HERE!

A budding pop star in the making, Celina Sharma is an artist of Indian, Italian, and Maltese descent, who throws herself wholeheartedly into her music. Audiences were first introduced to Celina with early singles 'CHALO' and 'Lean On', featuring respected Indian rapper Emiway Bantai, which has accumulated over 30 million streams globally, achieving double platinum status with support from the BBC's Asian Network, 1Xtra, and Radio 1. Celina then went on to make her television performance debut across MTV, Nickelodeon, was crowned as the BBC's Future Sound winner back in 2019 and more recently, co-written and performed on a track for Marvel's forthcoming Eternals soundtrack, set for release this November 5.

Over the last eighteen months, the teen sensation has achieved huge milestones and positioned herself as one of the world's rising stars. Celina is now the fastest growing UK-based artist on TikTok with 1.7 million followers, the most viewed on triller UK with 11 million in the first month of joining and has amassed over 300,000 Youtube subscribers.  In her short career with only a handful of songs, Celina Sharma's talent has already transcended international borders.

'Bad For You' follows recent single ‘Her Wrongs’ and buoys between devotion and uncertainty, sitting at a flawless intersection of 90’s nostalgia and free-spirited pop. Sharma’s seductive R&B vocals appear at home alongside internationally acclaimed Atlanta rapper Rich The Kid, who broke out with his 2018 debut record The World Is Yours and has since collaborated with the likes of Kendrick Lamar, Frank Ocean, Young Thug and more. 'Bad For You' foreshadows Sharma’s impending star power, a trajectory that the teen sensation edges closer to her reach with each release.

Of the single release, Sharma reveals, “the track is about two people who want different things, one being commitment and the other knowing as much as they feel the same way, they are bad for them.” Following the recent 'Her Wrongs', 'Bad For You' marks the second single lifted from her forthcoming CECE EP, due this October 8. Featuring artists like Stonebwoy, Harris J, and Ivorian Doll, the record showcases Sharma’s stunning undeniable vocal range and diverse artistic breadth.

With her eyes firmly set on the future, Celina steadies for the release of her CECE EP and upcoming feature on the Marvel Studio’s hotly-anticipated Eternals soundtrack, hitting theatres and streaming services this November 5. Across film, television, and music, Celina Sharma’s talent has already transcended international terrains.

'Bad For You ft. Rich The Kid' is out now, buy/stream it here.

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